Heading to the Play Store is such a pain in the ass sometimes. That might be why Google is experimenting with a new feature that lets you install apps directly from a quick Google search instead.
Android Police reports that Google is rolling out a feature to some users that provides the option to install software from the search results provided by its Google app (but not Chrome, at least not just yet). Like in the Play Store, you get a little pop-up permissions window and install button, giving you at least a moment to consider.
You can test this yourself by opening the Google app and searching for the name of an app. It will appear at the top of the results with an install button—this part is true for everyone. However, most people are booted into the Play Store when they tap it. Those with the new feature will see a permission popup just like they would in the Play Store, then a miniature Play Store frame appears so it can be installed. It’s really neat.
Some users report that this started happening a month ago or more, but only recently has it started appearing widely enough that we got tipped about it. Take a look at your search results and you might find it’s already live for you.
Read More at Source: Android Police